Norco Optic – MTBR’s first ride review

I’ve been spending the past couple days unwrapping and building Norco’s new Optic trail bikes, and am quickly beginning to see what all the fuss is about. For those of us who live in the land of fast, rolling singletrack with punchy climbs and quick descents (sound like anywhere familiar?), we often find that 160+mm Read more about Norco Optic – MTBR’s first ride review[…]

Norco Bigfoot Fatbikes: No Better Way to Get in the Game!

  You’ve seen these rubber-clad behemoths puttering around resort towns like Whistler, Jasper and Banff… but what’s the deal?  Well, like most things in life, bigger most certainly is better!  Fat Bikes are becoming hugely popular and for good reason: They have a seemingly endless supply of traction that paints a whole new picture of what Read more about Norco Bigfoot Fatbikes: No Better Way to Get in the Game![…]